4 Reasons Shoppers will Shrug Off Home Depot Hack
NEW YORK (AP) — Home Depot’s data breach could wind up being among the largest ever for a retailer, but that may not matter to its millions of customers.
The nation’s largest home-improvement chain on Monday confirmed a theft that could have gone back as far as April and affected customers who used credit and debit cards at nearly 2,200 of its U.S. and Canadian stores. While the scope of the hack is not yet known, there’s speculation that it could be the biggest yet.
Home Depot joins a growing list of retailers that have had their data stolen. Perhaps the most high-profile of those previous hacks came was at Target, which suffered profit and sales declines after shoppers fled following a breach that compromised 40 million debit and credit card accounts.
Industry watchers are betting Home Depot will fare better with its customers.